Bob Howard Marketing

MLMProMentor – Your Marketing Coach

MLMLeadSystemPro – Connecting Using Facebook

I am writing this post specifically to those that are already members of the best marketing system on the planet and that is MLMLeadSystemPro. For those that are not members, this system is all about marketing YOU as a leader and attracting people to you even if  you have no experiance. That is it..bottom line. Become a member and you will see what I mean. You can do that by visiting my site. MLMProMentor.com

What do you do with your optins that do not leave their phone number. If you are like most you let the autoresponder send them emails but basically you do nothing.  That is a problem because most people are surfing around the Internet they run into your site and optin but then they are off surfing again and they forget all about you. Yes, you send them emails from your autoresponder but they optin to many sites and get lots of email they do not read….So what are you going to do about that. How do you make sure they do ready your emails. Remeber of they are not reading them then you are unlikley to get any of the affiliate commitions that are marketed in those emails.

This is a common problem and one that is correctable by doing just  a few things. Go down your list of leads and look for those with no phone numbers. Take the email and search for that email in Facebook. What I have found is about 70% of the emails you will find. Send an invitation to those people with a note. The note should say something like “Hey, saw you visited by web site and wanted to connect with you. Will you be my friend” What you will find is that a good number of these people will accept the invitation. This is great. Now make sure that you do regular posts on Facebook so that they can see that you are a real person and have a real life. What will happen is these people will start reading your autoresponder emails and you will increase you affiliate commissions as they get to know you and trust you more.

That brings up another point. How do you know if they are reading your emails if you are only using the standard emails that MLSP offers. That is a good question. What you want to do is add additional emails in the autoresponder that are HTML emails which allows the tracking of the opening of the email. What I do is that I add emails that have a more personal touch to them. One example is after a week I send an email that says “Bob Here, you have been getting my emails for a week now and just wanted to make sure I was doing all I could to help you market your business on-line. If you have any questions please give me a call or shoot me an email” . This sort of short and quick emaiols you will be surprised how many people will reply to. Those emails will allow you to connect further with them. That is what it is all about guys…connecting. So if you are not doing this then start.

That it for now

Bob

July 17, 2009 Posted by | Attraction Marketing, Autoresponder, Facebook, Mike Dillard, MLMLeadSystemPro | , , , , , | Leave a Comment

Traffic Formula 2 – Market Research

The topic for the second webinar was Market Research. If you do not know what your competitors are doing you will most likely not be able to compete against them in a profitable manner. They are doing the research also so why would not want to know all that you can about your market or sub-market before you start marketing.

Make sure you document everything you are doing because competitors change and it is important to know who has staying power week after week and what their ad say and what their products are.

The ultimate goal is to determine the motivation of the customer so you can create marketing ads that they will be moved by to take action and purchase your product.

The high level steps of how to do your market research.

  • Create a list of the top product and solution that your product offers
  • Break these down to sub-markets
  • Research words in Google for each of the sub-markets
  • Study the paid ads and top-5 sites that are found in the searches
  • Use Alexa to determine the traffic ranking for each of the sites
  • Note the products that they are marketing
  • Check the top-5 organic ads in the same way as the paid ads.
  • Research the products you found in the earlier steps using Amazon and see how the products ranks by volume and by customer surveys of how they like the product.
  • Reach the top forums and posts for your market and read what  people are saying about the market to see if  there is a highly sought after solution.
  • Di-sect the web sites of the competition and look for weaknesses in their site.
  • Look at magazines in the market and see what is on the cover or lead articles.
  • Look to see if they have self liquidating offers
  • Do they offer affiliate programs
  • What are the prices of the products
  • What products they offer
  • Do they have upsells
  • What didn’t you find? Are there products missing?
  • What questions did not get answered
  • What did like or dislike about the product from the forums or reviews
  • Traffic sources
  • Advertising gaps

Tons of great information and much more to come. Get your copy when the final CD series comes out.

That’s it for now.

Bob

July 15, 2009 Posted by | Attraction Marketing, Mike Dillard | , , , , , , , , | Leave a Comment

Team Webinar Being Moved to 10pm EDT on Thursday

Because I kept running into conflicts with other webinar’s I have moved this one to 10pm. Hopefully it will remain at this time and will not change. You can register for the webinar each week by going to the Traing and Webinar’s page on my blog.  BobHowardMarketing.com

Talk with you on Thursday.

Take care

Bob

July 14, 2009 Posted by | Attraction Marketing, Free Marketing, Home Based Business, Mike Dillard, MLMLeadSystemPro, Residual Income, Twitter | Leave a Comment

Closing the Sale – Part I

If you can not close the sale you can not make money. Many Internet marketers think that when using the Internet that you don’t have to talk to people because people will just buy or sign up. Anyone that has been doing Internet Marketing for any time knows that this is just not true.

Before people will listen to you, before people trust you and before people will buy from you or join your primary business, they must know that you care about them and what they are doing. That means you must develop a relationship with that prospect. This can be done with out talking to people as Mike Dillard continues to demonstrate but it takes being an expert in copywriting.  Since most of us are not, that is not really an option. You MUST call your prospects and talk with them. Show them that you care about them and what they are doing. CONNECT with them. That is the key. When you learn how to connect with your prospects you close rate will dramatically increase.

Cedrick Harris spends a great deal of time learning and teaching himself how to connect with people and as such he has one of highest closing ratios in network marking if not highest ratio.

This is key. Learn how to do this and your business will grow fast than you imagined.

Until next time

Bob

July 8, 2009 Posted by | Attraction Marketing, Mike Dillard | , , , , | Leave a Comment

Mike Dillard’s Traffic Formula 2

Mike Dillard’s Traffic Formula training classes have started. The first one was great and as always Mike does not disappoint. These training sessions will be held about once a week for the next 6 to 9 weeks depending on how many he desides to have. You see his training is not locked in to a set time, it changes as things change, just like what happens in the industry.

Anway, I will be making posts from each sessions just touching on some of the key items that have been covered. So if you want to know what the guru is teaching I will have the highlights on my blog.  If you want to learn from me then join my team by visiting my web site and putting in your contact information.

The next session is Wednesday July 9th so expect to have a post before next weekend.

Until next time

Bob

July 3, 2009 Posted by | Attraction Marketing, Free Marketing, Home Based Business, Mike Dillard | , | 1 Comment

Team Training Webinar and Q&A – July 9th @ 9:30PM EDT

This week there will be no training webinar because of the 4th of July holiday. We will pick up next week at the regular time of 9:30 PM EDT on July  9th. The link is below to register.

Have a good holiday everyone.

Bob

Join us for a Webinar on July 9
Space is limited.
Reserve your Webinar seat now at:
https://www2.gotomeeting.com/register/345203187
This week I am changing the format of the meeting to be primarily Q&A. This is a time where you can asked questions about any topic related to Marketing online. This includes questions on MLMLeadSystemPro, Video Marketing, Article Marketing, Free Marketing, Social Marketing, PPC Marketing, or any other topic. Just come ready to ask questions.
Title: Bob Howards Weekly Team Training and Q&A
Date: Thursday, July 9, 2009
Time: 9:30 PM – 10:30 PM EDT
After registering you will receive a confirmation email containing information about joining the Webinar.
System Requirements
PC-based attendees
Required: Windows® 2000, XP Home, XP Pro, 2003 Server, Vista
Macintosh®-based attendees
Required: Mac OS® X 10.4 (Tiger®) or newer

June 30, 2009 Posted by | Free Marketing, Home Based Business, Mike Dillard, MLM Psychology, MLMLeadSystemPro, PPC, Residual Income, Twitter | 1 Comment

MLM Traffic Formua 2 – Mike Dillard is at it again

With the forever changing Internet and how to market on it, Mike has come up with updates to his MLM Traffic Formula the he created in 2006. The new updates deal with the changes that have taken place on the Internet and increase in the use of video and audio technology. Mike has create a 36 minute video to give you a taste of his new system. You can see it for free right here.

Hope you enjoy

Bob Howard

May 31, 2009 Posted by | Mike Dillard | , , , | Leave a Comment

Never Hear “No” Again?

Do you find it hard to talk to prospects on the phone, getting hung up on, or handling objections? I used to be like that, constantly taking the prospects that I would generate on the internet and vomit my business opportunity to them. Time after time, I would basically get laughed at followed by am immediate “Click”.

I just couldn’t figure it out.  What was I doing wrong?  There were so many people out there that were effortlessly sponsoring people on the phone. I did this for what seemed like a lifetime.  I wasn’t getting anywhere with my business, basically sponsoring one or two every now and then. But then I found something that changed the way I talked to prospects forever.  It was a video interview with Mike Dillard, and master recruiter Mark Wieser.

In this video Mark get grilled by Mike on how he is able to personally sponsor over 254 reps in one year and how he is able to do it with such ease. I figured out that I needed to change the way that I was talking to the prospects.  I needed to qualify them to see if they are right for my business, not if they would be interested in joining.

I also figured out that I am the boss, I need to control the situation, I am interviewing my prospects to see if they would be good enough to be part of my business. Basically think of it as if you were the manager interviewing to hire a new employee.

By changing the way that I approach the conversation and the attitude that I have in the conversation, I am now not getting hung up on.  Prospects are actually thanking me for the conversations that we have.

Sponsoring and talking to prospects doesn’t have to be hard, frustrating, or filled with rejection. All you need to know  is how to do it the right way, the fun way, from someone that knows how to do it and do it well.

So if you would like to learn how to overcame your fear of talking to prospects on the phone and sponsor more than ever, then you need to get your hands on this free 1 hour video interview. Blackbelt Recruiting

Enjoy the free interveiw

Bob Howard

May 25, 2009 Posted by | Home Based Business, Mike Dillard | Leave a Comment

A Little Short On Cash Building Your Business?

Building your home business can truly be a costly one.  Each time you turn around you seem to spend every dollar you have on advertising and not getting ahead in your business. It basically will nickel and dime you to death.

You really can’t get ahead in your business if you have to spend a ton on advertising, especially when you are first starting out. Wouldn’t it be nice if someone could show you basically step by step how you can build your home business without spending a ton of money while doing it?

Well, there is some good news. I recently came across something that I think will really help your business as it has mine. It is a videos series by a guy named Mike Dillard called “Building On A Budget”. In these videos Mike shows you how to build any home business for $500 or less.

I took these free videos and purchased his ridiculously low priced book, and within two weeks of applying the techniques he teaches and am now getting as many as 10 new qualified prospects per day. The best part is that I did not spend much money while doing it. Now I have the tools to grow my business without getting nickel and dimed to death.

You can get free access to these videos by going here…Building On A Budget

Enjoy your new found wealth,

Bob Howard

May 24, 2009 Posted by | Home Based Business, Mike Dillard | | Leave a Comment

Tired Of The Old School Network Marketing Techniques?

Are you tired of the old school network marketing techniques? You know the 3 foot rule, hanging flyers, bugging your family and friends, and holding hotel meetings.

I know that when I first joined my first network marketing company, I was told to use these same techniques.  I was told to make a list of 100 people that I knew and basically call every one of them to ask and see if they would be interested in making some extra money. I was only faced with questions I wasn’t able to answer, getting hung up on, and faced with nothing but rejection.

When I was officially shunned by everyone that I knew, all my upline told me to do was to go out and buy some opportunity leads. This only led me to some more rejection and spending a bunch of money. Now I was out of money, and had nothing to show for it.

Then just as I was going to give up, I found what I consider to be the “life saver” for my business. This life saver I speak of was Mike Dillard’s 7 Day Free Video Boot Camp.

In these 7 free videos Mike explained how I could attract an endless stream of prospects to me ready to join and actually get paid to prospect.

These videos have really changed the way I do my business, and I think they can help you too.

You can get free instant access to these free videos here… Magnetic Sponsoring

For more information on me please visit my website www.MLMProMentor.com

Make it a great day!!

Bob Howard

May 21, 2009 Posted by | Mike Dillard | , , , , , , , | Leave a Comment

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